Market forecast
Every station in a market, projected together — escalation, seasonality, and election tier-shift. Basis: 1 spot per program per station.
Gainesville · 4 of 4 stations
Cheapest = every station clears at its lowest unit rate. Fixed = everything bought non-preemptible. Expected = clears cheap normally, shifting up each station's ladder as election windows tighten demand. Peak pressure in range falls in 2026-10.
By station · at 2026-10
| Station | Card | Programs | Cheapest | Expected | Fixed | Expected vs LUR | |
|---|---|---|---|---|---|---|---|
| WOGX | Candidate Q4 | 55 | $7,692 | $581,770 | $581,770 | +7463% | Detail → |
| WCJB | Candidate Q4 | 53 | $70,706 | $109,488 | $150,250 | +55% | Detail → |
| WGFL | Candidate | 216 | $16,631 | $33,266 | $58,509 | +100% | Detail → |
| GGFL | Candidate Q3–Q4 | 122 | $8,381 | $21,659 | $29,581 | +158% | Detail → |
| Gainesville total | $103,410 | $746,183 | $820,110 | ||||