Forecast · WPLG
From card effective 2026-07-01 · 113 programs · 1 spot per program
no notice = always clear cheapest (LUR). Preemptible = always buy Fixed. Expected = clears cheap normally, but shifts up the ladder as election windows tighten demand. All three drift up over time at this station's 6%/yr escalation.
Monthly totals
| Month | Cheapest (LUR) | Expected | Fixed | Expected vs LUR |
|---|---|---|---|---|
| 2026-06 | $36,050 | $36,050 | $288,400 | — |
| 2026-07 | $32,445 | $32,445 | $259,560 | — |
| 2026-08 | $33,330 | $33,330 | $266,643 | — |
| 2026-09 | $40,049 | $77,543 | $320,393 | +$37,494 |
| 2026-10 | $45,729 | $136,742 | $365,830 | +$91,014 |
| 2026-11 | $47,794 | $47,794 | $382,349 | — |
| 2026-12 | $44,329 | $44,329 | $354,631 | — |
| 2027-01 | $31,555 | $31,555 | $252,442 | — |
| 2027-02 | $33,577 | $33,577 | $268,617 | — |
| 2027-03 | $35,601 | $35,601 | $284,810 | — |
| 2027-04 | $36,531 | $36,531 | $292,247 | — |
| 2027-05 | $39,734 | $39,734 | $317,868 | — |
| 2027-06 | $38,029 | $38,029 | $304,232 | — |
| 2027-07 | $34,390 | $34,390 | $275,123 | — |
| 2027-08 | $35,329 | $35,329 | $282,631 | — |
| 2027-09 | $42,450 | $42,450 | $339,603 | — |
| 2027-10 | $48,471 | $48,471 | $387,764 | — |
| 2027-11 | $50,659 | $50,659 | $405,274 | — |